The simplest message in real estate

We've reached the end of the year here, and it's been a good one! We had a record year for sales, and I'm sure you experienced something similar. As 2014, comes to a close, I have been able to look back and reflect on what is truly important in this business.

For the coming year ahead, I'm going to stop focusing so much on 'shiny objects'. We have enough new technology and systems in place that we don't need to keep adding more on top of it. It's time to get back to the basics! Simply, I am talking about building a referral based real estate business. This has become all about relationships for us, and I actually just spent my last week hand-delivering bottles of wine to several of my past clients.

I would love to talk with you about planning for your next year ahead as well. Doesn't hesitate to reach out so we can sit down and discuss how you can create a raving customer experience and have a client for life. Hope to see you soon in 2015!

The Secret to Reaching More Clients and Growing Your Business

Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Carbutti & Co. Realtors, contact me at (203) 269-4910 or

 Recently, I sold a home from a premier Wallingford neighborhood off of an online auction. The site is called and it's one of many available online auction sites.

Many brokers and agents aren't familiar with online auctions or HUD properties. Truth be told, I'm probably selling 15 to 20 homes a year off these auctions alone! I'm also a HUD-certified broker and a big proponent of If none of this is ringing a bell, you need to get to work - these are things you need to become familiar with! You need to be able to offer more to your clients, to make them aware of other ways of selling homes.

These websites will give you relevant information in the marketplace and they're going to increase your business. Buyers are hungry for deals, and many distressed properties can't be found online without help. By becoming HUD-certified and learning how to use and (among others), you will be offering your clients more value than most other agents.

If any of you want to sit down with me and learn about becoming a certified HUD broker, about online auctions or Fanny Mae and Freddie Mac, I would be happy to give you an education on this. It's something that can really increase your business and I would love to help you do that!