Five Absolutely MUST HAVE iPad Apps for Every Real Estate Agent

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There is no question that the real estate industry has changed dramatically during the past 20, 10 or even just 5 years. And there is one reason that points to this major change: technology. Now, you may think you’ve heard all there is to say about technology in our industry but the truth is that it’s an ever-changing world and it’s vital to keep up to date with those changes.

Case in point – today’s coaching session is about using an iPad in your business. If you don’t have an iPad, don’t stop reading this! By the time you hear about some of the phenomenal features and tools that are available through this device – I can bet you will go get one or at least start thinking about it. So without further ado, let me get started.

The single best iPad app out there right now for real estate agents is Cartavi. Designed to create a seamless integration of all your contacts related to a transaction, this unique system allows anyone you invite to a certain task to share documents as needed. For example, you set up a folder for a buyer and when you need the home inspector to send over their report all you have to do is invite them to that folder. They can then add the report in a universally housed folder. The same goes for any and all other professionals in the transaction. Appraisers, mortgage loan officers, stagers, contractors – anyone relevant to your deal.

When electronic signatures were signed into law as being acceptable for legal contracts things changed dramatically in real estate. Surprisingly, however, not too many agents engage in the use of this incredible opportunity – they’d rather spend hours driving back and forth chasing signatures with a real pen. But here is the real cool thing about Docusign; it works in conjunction with Cartavi, allowing you to quickly, effortless and seamlessly manage your entire transaction in a way that is convenient for everyone involved – not just you or your client.

Designed to create and display absolutely stunning presentations, Keynote is an app that will force you to ask yourself an important question. If you thought you impressed your prospective clients before – think again. Combined with the pinpoint perfection of an iPad’s visual technology, Cartavi presentations knock PowerPoint right out of the ballpark. One of the first things you learn in the real estate business is the need to stand out from the crowd. I guarantee that with a listing presentation (or any other presentation) made using Keynote, you “wow” your clients right into signing an agreement with you.

Open Home Pro
This seemingly inconsequential but very powerful tool is just what you might need to kick your open houses up a notch. Granted, the more technology you employ the less you will even need to conduct open houses – but for those agents that do them, Open Home Pro is an excellent app to use. The way it works is that as people enter the home you are showcasing, you hand them your iPad, warmly introduce yourself and then hand them your (very cool) iPad to register. They will be asked to input their name, contact information and some other things and then a message will pop up asking them to give the iPad back to you. Until recently you could not customize questions on Open Home Pro but just a couple days ago the company updated the app to allow agents to customize questions asked.

When I first saw Evernote in action, the possibilities seemed endless to me. And that hasn’t changed one bit. This app is a virtual executive assistant and one-stop filing system, in that it organizes every last piece of information (in multiple formats) all in one neat little notebook (think: folder). You can instantly drop into your notebook the many agreements, emails, amendments & addendums, video and/or voice notes and anything else to do with your transaction. And when you need to access something to do with the file, just open the notebook you need and everything is at your fingertips. You won’t have to go fishing in email for a particular email communication, look through your photos to find the pictures you need or chase a separate program on your computer to access notes from a past meeting with your client. It is all housed in one neat little package and if you integrate all your devices, you can access the same information from each device without going through time-consuming backup processes.  
Before I go, I want to mention one vital fact. It’s important to remember that agents are not the only ones that have technology at their beck and call. Consumers do too. In fact, more people now than ever before are turning to technological advances when it comes to engaging in buying or selling a home. So not only is it a good idea to keep up with the times, but it is critical to give the public what it demands.

If you have any questions about how to use the apps I’ve mentioned above, integrate them into your existing systems or want to learn more about how you can leverage these phenomenal tools – contact me today. Nothing pleases me more than to see you succeed!