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Get Ahead of the Game by Increasing Your Social Media Presence Now

 Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Carbutti & Co. Realtors, contact me at (203) 269-4910 or Jonathan@Carbutti.com.


If you’re anything like me, you may be overwhelmed by the number of apps and social media options available today. Obviously we’re all aware of Facebook, as it’s the most-used social media network, but Instagram has over 400 million users and Twitter has over 320 million users. Because Facebook users dwarf those numbers, you might be surprised to learn that both Twitter and Instagram are outperforming Facebook in usage. 

If you’re not familiar with how to promote your team and your business through these two social media platforms, there are a ton of resources out there for you to look into. I highly recommend creating both a Twitter and an Instagram account in order to broaden your reach and get in front of more people. 


If you’re not involved with these great apps now, you’re really missing out.


Another newer service is Snapchat. You may have heard of it due to its popularity among younger people, but there are some statistics I recently came across that blew my mind. There are about 100 million users on it, and right now, Snapchat ads are seen anywhere between 500,000 and one million times a day. What’s interesting about these ads is you know they are being viewed because people have to click on them when they appear if they want to view the next snap. 

If you’re not getting involved with these apps now on the ground floor, you’re really missing out. I’m going to be doing some really interesting things with Instagram, Snapchat, and Twitter, and I would like to see what you’re doing as well. If you would like to collaborate or if you have any questions about what we’re going to be doing, don’t hesitate to reach out to me. I would love to strategize with you! 

A Transaction Coordinator and an ISA Are Crucial


 Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Carbutti & Co. Realtors, contact me at (203) 269-4910 or Jonathan@Carbutti.com.  
 Today I wanted to expand a bit on a recurring theme that I often talk about: working as a team or building a team. I wanted to talk about my team a bit here. Even though I am the broker owner of Carbutti & Company Real Estate and I have a lot of independent agents, I do run my own team within the the brokerage.

Two of the most important positions on a real estate team are a full-time licensed transaction coordinator and also a full-time ISA (inside sales agent). Right now, I have a full-time ISA who only makes outbound phone calls every single day, and sets appointments and face-to-face meetings for my buyer agents or listing specialists. 



An ISA and transaction coordinator are the two key hires for growth.



We also have a full-time transaction coordinator, and his only role is to handle transactions from contract to close for our agents. I really can’t downplay the role of a transaction coordinator on a team. He frees up our agents’ time to sell more properties by really managing all of those non-dollar-producing activities, like writing addendums, negotiation of home inspections issues, extending mortgage commitments, extending closing dates, communicating with paralegals and getting contracts over to the attorney. And that’s just the beginning of what he does.
All of these activities that take up an agent’s day really are distractions from doing what is most important - things we do that actually make us money. This includes feeding the front end, servicing clients, going on appointments, and preparing for listing appointments, among other things.

Whether your team consists of three people or 23 people, the ISA and the full-time transaction coordinator really are the two key hires for your real estate team. This is what will really propel you to the next level and let you have some explosive, exponential growth.

If you have any questions about setting up your team, or questions about how we set up our team, give me a call or shoot me a quick email. I’d love to get together and talk strategy and tactics.

What a Navy Vet Taught Me About Business


 Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Carbutti & Co. Realtors, contact me at (203) 269-4910 or Jonathan@Carbutti.com.

We love to start the year out right by reading. Anyone who knows me knows I’m an avid reader. I learn important lessons from every book I read. Recently, I read The Way of The Seal by Mark Divine. The author is a retired U.S. Navy Seal Commander.

  
I didn’t expect a veteran to teach me about business. The book actually wasn't about the military. It was about developing confidence, finding your way of life, and sticking to a plan. I won’t ruin the book for you, but Mark Divine is an inspirational character. He went from a CPA in upstate New York to joining the Navy without any military experience. He went from an inexperienced recruit to a Triangle Award winner for his Navy achievements. Failure was not an option!
Any leaders in the real estate industry and beyond should read this book. Order it right away! I guarantee you won’t be able put it down.
Let me know your thoughts and feedback about it! I’d love to hear what you took from The Way of The Seal. Please reach out to me by phone or email.

This Quick Read Will Change the Way You Think About Productivity



Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Carbutti & Co. Realtors, contact me at (203) 269-4910 or Jonathan@Carbutti.com.

Today, I want to share a book with you that I think might make you more productive. It's called Essentialism: The Disciplined Pursuit of Less by Greg McKeown.


The book was actually recommended to me by a broker friend of mine out in California. I thought it was going to be similar to Gary Keller's The One Thing - where he talks about doing one thing at a time and focusing on less distractions - and it is similar in some respects. But Essentialism goes a step further - it talks about time management and pairing your workday in a certain way to be more productive.

This is a difficult book to describe effectively because it contains too much insight. I guarantee that, if anyone is trying to change their workday and be productive, this book will be a book revelations. Buy the book, read it, and send me a quick email with all your observations and "Aha!" moments. I would love to discuss them with you!

How to Increase Productivity and Stay Consistent



Looking to improve your real estate career? I'm here to help you make a smart decision when it comes to growing your business, improving your bottom line, and choosing a place to work in real estate sales. If you'd like to learn more about working with Carbutti & Co. Realtors, contact me at (203) 269-4910 or Jonathan@Carbutti.com.


The other day, a broker friend of mine said something about agents that I found to be quite interesting. He said most agents are extremely consistent at being inconsistent.

Most agents aren't productive and aren't seeing the amount of sales and appointments that they want to because they don't have their daily rituals; they aren't doing the same things every single day that they should be doing. Whether you're prospecting Monday-Friday from 10 to 12 o'clock or you're setting an alarm hours before you need to get to the office in order to work out, setting a schedule is a great way to avoid being bogged down by non dollar-producing activities.


Agents don't understand what a typical day in real estate is: it's not glamorous, it's not sexy - it's a lot of hard work. It's about rolling up your sleeves and working hard each and every day to get a result. It's very simple - we're in the last quarter of the year, the last 90 days of 2015; you really only have 45-60 days to step up your game and start being consistent. There is no better time to work up some momentum in your business, as you'll be able to carry it into the first quarter of next year.

Success in real estate is really a choice; it's your choice. Once you make up your mind to be successful in your business, you then make the decision to be consistent in your business with every activity you do. Once you do that, you implement that and take the action and the right steps in the right direction, you are going to see explosive growth in your business!

I would love to continue this discussion with you. If you would like to sit down with me and let me take a look at your business plan and look at your goals, I would love to come up with a game plan to help you take your business to the next level. I look forward to hearing from you soon!